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General

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General

How 5 agencies delivered incredible results for their clients

Since 2011, CallRail has helped agencies optimize their marketing spend and prove ROI to their clients. In order to continue to evolve and serve the

May 3, 2021
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General

Bing’s new shopping features emphasize comparison shopping

Bing has added aggregated ratings, expert reviews, product specifications and the ability to compare historic prices across sellers to its shopping search engine, the company

April 30, 2021
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General

Case study: More content is not always better for ranking in Google

It’s common to hear “content is king” in the SEO industry. Although I agree with that statement, it should not be applied cart blanche for

April 30, 2021

SEOs, stop wasting time and focus on what really matters; Friday’s daily brief

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read

April 30, 2021
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General

Instant match rates are now available for Customer Match lists in Google Ads

When advertisers upload a customer list, Google will now show them the estimated match rate (the percentage of the list that is usable with Customer

April 29, 2021

Facebook revenue almost doubled: Here’s what it means for advertisers

Earnings reports released on Wednesday show that Facebook nearly doubled its Q1 earnings compared to last year. Revenue from advertising was up 146% compared to

April 29, 2021
COVID 19 Advisory on Search 3
General

You can report indexing issues directly to Google now; Plus, in-person events back in 2022; Thursday’s daily brief

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read

April 29, 2021
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General

Google webspam report: 60% increase in spam detection

Google detected 40 billion pages of spam every day in 2020, which is up from the previous year by 60%. These 40 billion pages included

April 29, 2021

Google released Google Ads API version 7.0

Google has released a new version of the Google Ads API. This is version 7.0, which is an upgrade from version 6.1.0 which was released

April 29, 2021
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General

Skyrocket your rankings with a head-to-toe website audit

You’ve audited websites a lot of times and probably used different tools to identify the issues that harm SEO and UX. While this process is

April 29, 2021

Why Google’s cookieless data policy isn’t the only concern in search marketing

With all of the changes Google has been making over the past year, including its cookieless world, and as we begin to enter the new

April 29, 2021
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General

Google lets you report an indexing issue

Google has added a new feature to report an indexing issue directly to their search team. You can access this feature in the footer of

April 28, 2021
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General

Google announces additional travel advisory notices in search and updates to its trip planning tools

Additional COVID-related travel advisory and restriction information will be shown in Google search, the company announced Wednesday. In addition, Google is also rolling out a

April 28, 2021
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General

How to find the perfect influencers for your brand: A quick and easy way

Let’s admit it: we as marketers have fewer and fewer ways to reach customers and lead them to a purchase decision. Yes, social media and

April 28, 2021
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General

Advanced. Actionable. Virtual. See the SMX Advanced agenda now!

Your opportunity to learn elite, actionable search marketing tactics is here: SMX Advanced is happening for the first time since 2019, and it’s never been

April 27, 2021

Search Console: Is it every marketer’s favorite tool?; Tuesday’s daily brief

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read

April 27, 2021
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General

Google Ads: The Quality Score formula revealed!

As Peter Drucker famously said: “If you can’t measure it, you can’t improve it.” These are words every digital marketer lives by. But this is

April 27, 2021
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General

‘You got into Harvard Law?’ ‘What… like it’s hard?’ World Intellectual Property Day; Monday’s daily brief

Good morning, Marketers, and today is World Intellectual Property Day, A long time ago in a galaxy far away, my first job out of college

April 26, 2021
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