
Cookieless data isn’t the only concern in search marketing
In response to a growing demand from consumers and regulators to protect online privacy, in January 2020, Google announced plans to phase out support for
In response to a growing demand from consumers and regulators to protect online privacy, in January 2020, Google announced plans to phase out support for
Pennsylvania-based Storage Asset Management, known as SAM, has an effective marketing strategy. Unusually, however, the company isn’t really striving to market itself. “We are actually
Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read
After an unprecedented year that changed consumers forever, our belief is that the next generation of retail is not just about getting things done, it
In a Google Marketing Livestream preview announcement of upcoming product launches, Vidhya Srinivasan, Vice President of Engineering at Google Ads, wrote about machine learning in
Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read
The pandemic has relegated most of us into pixilated images on a Zoom call. While some activities will revert to a pre-pandemic state, most will
Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read
Rising adoption of Podcasting for upper funnel brand-building NEW YORK – May 12, 2021 — According to IAB’s U.S. Podcast Advertising Revenue Study, prepared by
Schema.org has launched its schema markup validator tool at validator.schema.org, the organization announced this afternoon. The markup validator helps you validate your structured data on
Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read
In October 2020, Google began showing a call history feature in Google My Business. But the data was blank and it may, at best, have
Google has updated its Google Search Console enhancement report for event structured data/rich results to show more errors. In short, Google is now able to
Yelp is now rolling out Custom Location Targeting, machine learning-generated budget recommendations and a number of other new features designed to give business owners more
The staggering amount of change in the last twelve months has presented search marketers with an unrivaled amount of challenges… and opportunities. Customer expectations are
Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read
In my next interview with people from the industry, I had privilege of hosting Justin Abrams, the Senior SEO Consultant at BrightEdge and co-founder of
Not everything will change as third-party cookies fade, but digital marketers are scrambling to solve for an uncertain future. Brands focusing on building and managing
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