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General

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General

5 common pitfalls to avoid so you maximize your keyword strategy’s business impact

As an SEO agency, you already know the role that keyword research plays in understanding the business opportunities of your clients and how to gather

September 8, 2021

20210908 SEL Brief

The post 20210908 SEL Brief appeared first on Search Engine Land. Source: IAB

September 8, 2021
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General

Video and vertical-based product ads pilots arrive on Microsoft Audience Network

Video ads and vertical-based product ads are now being piloted on the Microsoft Audience Network, Microsoft announced on Tuesday. In the announcement, the company also

September 7, 2021

Now you can speed up your site indexing in Bing; Tuesday’s daily brief

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read

September 7, 2021

20210907 SEL Brief

The post 20210907 SEL Brief appeared first on Search Engine Land. Source: IAB

September 7, 2021
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General

Bing content submission API now available to all

Microsoft has opened up its Bing content submission API after over two and half years of it being in a private beta. The content submission

September 3, 2021

Why are in-house SEOs looking for new jobs?; Friday’s daily brief

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read

September 3, 2021

202100903 SEL Brief

The post 202100903 SEL Brief appeared first on Search Engine Land. Source: IAB

September 3, 2021

Google page experience update is now rolled out

Google confirmed that it completed the page experience update rollout today. This includes the updates to the Top Stories carousel on mobile search but the

September 2, 2021

What does crypto have to do with SEO and PPC?; Thursday’s daily brief

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read

September 2, 2021
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General

The future of local marketing: Promote your business and convert customers for life

With a 98% open rate vs. email’s average open rate of 18%, it’s obvious that mobile continues to change our expectations and how we want

September 2, 2021

202100902 SEL Brief

The post 202100902 SEL Brief appeared first on Search Engine Land. Source: IAB

September 2, 2021

How to write ad copy that actually converts (and 3 major mistakes to avoid)

When it comes to creating ads that convert searchers into customers, many advertisers dive in to structure, testing, and more, and gloss over one of

September 1, 2021

Search marketing in the dark: Google, give us more data!; Wednesday’s daily brief

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read

September 1, 2021

202100901 SEL Brief

The post 202100901 SEL Brief appeared first on Search Engine Land. Source: IAB

September 1, 2021

Google to sunset Expanded Text Ads (ETAs) in June 2022

Beginning in July 2022, advertisers will no longer be able to create new ETAs or edit existing ETAs in Google Ads according to an announcement

August 31, 2021
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General

Meet the 2021 Search Engine Land Awards judges

Your final chance for industry-wide recognition, awesome social buzz, and a hefty boost to company morale is fast approaching: The 2021 Search Engine Awards entry

August 31, 2021

Cleaning house: how Google and Yelp handle fake reviews; Tuesday’s daily brief

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read

August 31, 2021
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