20200928 SEL Brief
The post 20200928 SEL Brief appeared first on Search Engine Land. Source: IAB
The post 20200928 SEL Brief appeared first on Search Engine Land. Source: IAB
The post 20200925 SEL Brief appeared first on Search Engine Land. Source: IAB
The post 20200924 SEL Brief appeared first on Search Engine Land. Source: IAB
Google’s U.S. ad revenues will fall this year for the first time since 2008, according to an eMarketer report. The estimated 5.3% decline will shave
The Covid-19 effect that has altered our day-to-day habits in 2020 may have its greatest impact on the upcoming holiday shopping season. The question that
Yelp redesigned the Yelp for Business UI and functionality in May. This week, it’s out with more updates aimed at giving advertisers more control over
Within Google Ads, every keyword is subject to Google’s Quality Score metric, which impacts your cost and your ad’s ability to display. Enhance your performance
If 2020 has taught us anything, it’s this: as businesses embrace a digital-first world, they also need to adapt to the feedback economy. We’ve always
Google is opening up Local Services Ads (LSAs) to auction-based pricing. This comes after a successful test in a subset of professional services categories. Google
Bing is now using natural language generation models (models that generate text) to improve its autosuggest and People Also Ask (PAA) features, the company announced
There are a number of common phrases that speak to the power of “small” things. “Good things come in small packages” or “small but mighty”
The post 20200923 SEL Brief appeared first on Search Engine Land. Source: IAB
The SEO industry is vibrant in large part because of the personalities in the community and their constant desire to learn more about how search
First, the bad news: Search Engine Land Editor-in-Chief Ginny Marvin is leaving Third Door Media to pursue new projects, and the entire team here could
Last year, Google open sourced the code for the robots.txt parser used in its production systems. After seeing the community build tools with it and
You know at first glance who ranks at the top of the search because you can see the top 10 search results for “home contractors
Responding to user behavior and its own evolving search query data, Google continues to build bridges between the digital and physical worlds. Just a week
Regardless of the slice of this industry you’re in — paid or organic, local or international, technical or content — there’s a kind of universality
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