Microsoft has rebranded Bing, the company announced Monday, to incorporate the parent name. The now-dubbed “Microsoft Bing” also has a new logo. The company also
Google continues to pour more resources into local, with multiple ads innovations and Google My Business feature enhancements in the past six months. Google’s introduction
The post 20201005 SEL Brief appeared first on Search Engine Land. Source: IAB
Outside of the Google page experience update that is coming to a Google ranking algorithm near you next year, does Google use click-through rate, pogosticking,
Advertising on branded keywords is often misunderstood. Advertisers either take too much credit for branded keywords, or they deem the impact of branded keywords completely
If you have been following our newsletter, you would have seen us reporting on unconfirmed cases of indexing issues around URLs that seem to be
Google News Showcase is an initiative teased by the company in June. On Thursday, Google announced it is rolling out in certain markets along with
How can I prepare for mobile-first indexing? What is on-SERP SEO… and how do I get started? How do I take my Facebook ads to
The post 20201001 SEL Brief appeared first on Search Engine Land. Source: IAB
Antisemitic memes appearing in Google Image search results caught the attention of search professionals last week — and broader media this week. Many are urging
In April 2020, Google opened up Google Shopping to free listings for all U.S. merchants, starting with the Google Shopping tab and then expanding to
The post 20200930 SEL Brief appeared first on Search Engine Land. Source: IAB
Google’s Local Services Ads (LSAs) program is now rolling out in Europe. It will initially be available for 16 home services categories (not professional services)
Marketers’ already low expectations that they could safely attend in-person events this year have bottomed out, according to our latest Events Participation Index, which isn’t
In part one of my interview with Drew Madore, the CEO and founder of Synergist Digital Media, we spoke a lot about “black hat SEO.” Black
There is a common problem when auditing staging enterprise sites inside corporate networks. If you work in-house, you first connect to the corporate network using
Microsoft Advertising announced Monday that it has partnered with Integral Ad Science (IAS) to provide brand safety verification for the native ads that run on
So long, 20% text limit in Facebook ad images Facebook Ads is officially removing its 20% text rule. The company’s rule that text not take
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