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General

What Prime Day signals for 2020 holiday retail

Consumers’ accelerated shift to online shopping will be one of the lasting trends of 2020. Nearly three-quarters (73%) of U.S. holiday shoppers said they plan

October 21, 2020
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General

Proactively building negative keyword lists in Google Ads is now more important than ever

Google plans to begin restricting terms within the search query report, to show only those that had been “searched by a significant number of users.“

October 21, 2020
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General

Facebook launches new Shopping audiences, Instagram Product Tag ads, tests Shops discounts

As we head into the holiday season, Facebook is rolling out several new features for e-commerce marketers and brands. It is also launching promotional support

October 21, 2020

DOJ antitrust suit: Google uses contracts, market power to neutralize rivals

More than 20 years ago then Attorney General Janet Reno said, “Microsoft is unlawfully taking advantage of its Windows monopoly to protect and extend that

October 21, 2020

20201021 SEL Brief

The post 20201021 SEL Brief appeared first on Search Engine Land. Source: IAB

October 21, 2020

Google confirms it doesn’t index passages separately

Google has confirmed on Twitter much of what we wrote in our story: How Google indexes passages of a page and what it means for

October 20, 2020

Paris Hilton and M13 Founder Carter Reum Headline IAB Brand Disruption Summit 2020

IAB Brand Disruption Summit convenes market-making business leaders to share proven growth strategies and actionable insights for brands of all sizes NEW YORK, NY (October

October 20, 2020

SEO for reactive JavaScript using React or Vue with NodeJS and other backend stacks

During our live discussion on how to Power SEO Friendly Markup With HTML5, CSS3, And Javascript earlier this year, we spent a good deal of

October 20, 2020

20201020 SEL Brief

The post 20201020 SEL Brief appeared first on Search Engine Land. Source: IAB

October 20, 2020

99% of Google’s indexing issues fully resolved

Google has posted another update regarding the indexing issues with mobile-indexing and canonicalization. As of last Wednesday, October 14, 2020, the final indexing issue has

October 19, 2020

IAB & IAB Tech Lab Respond with Support for OpenRTB and IAB Europe’s Transparency & Consent Framework

In a report issued last week, the Inspection Service of the Belgian data protection authority (DPA) summarized concerns it has with the IAB Europe Transparency

October 19, 2020

20201019 SEL Brief

The post 20201019 SEL Brief appeared first on Search Engine Land. Source: IAB

October 19, 2020
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General

Meet the 2020 Search Engine Land Awards winners, Search Marketers of the Year

We are excited to announce this year’s winners of the 2020 Search Engine Land Awards. For the first time since we launched this awards program,

October 19, 2020

Video: Mike Blumenthal on Google Maps spam resource issues

I recently met up with Mike Blumenthal, a long-time local SEO expert and co-founder of customer experience management platform GatherUp. We discussed Google Maps and

October 19, 2020

Google Search gets deeper into the ‘real-world’ with Busyness, Duplex and AR in Maps

At its virtual SearchOn event Thursday, Google made a range of announcements about how it’s making search more sophisticated and user friendly. The company also

October 16, 2020

20201016 SEL Brief

The post 20201016 SEL Brief appeared first on Search Engine Land. Source: IAB

October 16, 2020
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General

Google tests local ads in Maps auto-suggest results

Google is testing ads for local businesses in Google Maps auto-suggest search results. Thibault Adda, local search specialist at Darden Restaurants, noticed and tweeted about

October 16, 2020
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General

How Google indexes passages of a page and what it means for SEO

Among the slew of changes to search Google announced Thursday, we wanted to delve deeper into the passage-based indexing announcement. Passage-based indexing updates. “Very specific

October 15, 2020
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