How inclusion can lead to diversity in marketing and communications
In an article published this week by The Atlantic magazine, Adam Serwer writes: “Putting out statements supporting Black Lives Matter or adorning their logos with
In an article published this week by The Atlantic magazine, Adam Serwer writes: “Putting out statements supporting Black Lives Matter or adorning their logos with
Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read
Google said on April 6, 2021 it made a change to how it reports within Google Search Console’s performance report for image search impressions. This
Now more than ever, your customers are craving a personal connection. Your email messaging connects you to your customer, and when you deliver individualized messages,
Google announced a new Search algorithm update it is calling the product reviews update. This update is “designed to better reward” product reviews that “share
Good morning, Marketers, and SMX Create is less than a week away! I’m looking forward to ALL the sessions we have in store for you,
It is with tears I write this article. I weep not solely for my loss, but yours as well. I am referring, of course, to what
You’ve probably seen the Ocean Spray guy by now — he’s skateboarding down the road while “Dreams” by Fleetwood Mac plays when suddenly he lifts
Google’s product data specification requirements ensure that all product data submitted to the Merchant Center is formatted appropriately for both successful Shopping ads and organic
Findings Show 12.2% Increase in Digital Advertising, Despite COVID-19 Economic Impacts NEW YORK — April 7, 2021 — As the world grapples with the ongoing
Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read
Google announced a couple improvements to the Google Search Console performance reports this morning. The improvements include support for regular expressions within the filters of
The COVID-19 pandemic caused B2B marketers to make many adjustments and re-examine their strategies and processes. Thus, the B2B marketing landscape looks different now than at the beginning of
Traditionally, businesses adopt digital asset management (DAM) solutions to centrally store content assets, organize them, and make them readily accessible for revisions and deployment. Thanks
Google has expanded on the continuous audience sharing feature it launched last year by enabling audiences to be shared from sub-accounts, the company announced Tuesday.
In June 2020, Google appointed a new head of Search, Prabhakar Raghavan. Now, Prabhakar Raghavan is making some leadership changes to help him run Google
A common and costly challenge that many companies are facing is giving customers the experience they deserve. Bad investments, organizational issues, and business adoption are
Yelp has added “Asian-owned” to its list of available business profile attributes, the company announced Tuesday. This searchable, opt-in-only attribute enables businesses to self-identify as
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