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General

Twitter pilots a new product carousel that can appear in profiles; Thursday’s daily brief

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read

July 29, 2021

IAB Tech Lab Launches Open Source Initiative To Increase Cross-Industry Transparency And Collaboration And Trust

The post IAB Tech Lab Launches Open Source Initiative To Increase Cross-Industry Transparency And Collaboration And Trust appeared first on IAB. Source: IAB

July 29, 2021
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General

Google now limits one ClaimReview element per page

Google has updated its technical guidelines for Fact Check structured data saying that a page must only have one ClaimReview element and that multiple fact

July 29, 2021

Google’s universal search results bid for placement and may be influenced by clicks

In the latest Search Off the Record podcast, Gary Illyes from Google spoke about how Google Universal Search works and more importantly, how Google decides

July 29, 2021

20210729 SEL Brief

The post 20210729 SEL Brief appeared first on Search Engine Land. Source: IAB

July 29, 2021
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General

Killer paid search tactics that every marketer needs to know

Paid search is an efficient and cost-effective way to drive more high-intent customers to your business. If you get it right, you can drive high-value

July 28, 2021
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General

Twitter’s Shop Module pilot adds a product carousel to profiles

Twitter has launched Shop Modules, a dedicated section at the top of profiles where brands can showcase their products, as a pilot, the company announced

July 28, 2021
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General

How to prove SEO ROI and overall business impact

Creating a winning SEO proposal for a new lead is hard work. You need to assess their SEO potential, identify the right strategy for them,

July 28, 2021

20210728 SEL Brief

The post 20210728 SEL Brief appeared first on Search Engine Land. Source: IAB

July 28, 2021

Instagram is disabling interest and activity-based targeting of underage users

Beginning in a few weeks, advertisers will only be able to target Instagram, Facebook and Messenger users under the age of 18 (or older in

July 27, 2021

Google passes on 2% “Regulatory Operating Cost” for ads served in India and Italy

Beginning on October 1, 2021, Google will include a 2% “Regulatory Operating Cost” surcharge to advertisers’ invoices for ads served in India and Italy, according

July 27, 2021
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General

The Americans with Disabilities Act turned 31, are your sites compliant?; Tuesday’s daily brief

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read

July 27, 2021

Google review snippets bug seems resolved

Google seems to have resolved the bug it has with showing review snippets or stars in the search results. We are now able to see

July 27, 2021

20210727 SEL Brief

The post 20210727 SEL Brief appeared first on Search Engine Land. Source: IAB

July 27, 2021
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Is your organization failing to build authentic customer experiences?

Failing to build authentic customer experiences can lead to low engagement, growth, and loyalty. Your technology stack can be the culprit. Join experts from ActionIQ

July 26, 2021
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General

Lowest SMX Convert rates expire Saturday

“How can my content strategy generate quality traffic?” “What’s the key to creating ad copy that converts?” “How can customer data boost landing page performance?”

July 26, 2021

Google Search link spam update rolling out now

Google is rolling out the link spam update today and throughout the next two weeks. This link spam update targets spammy links “more broadly” and

July 26, 2021

Online summit: How customer-obsessed marketers succeed with personalization

Join this hour-long event curated for marketers on July 29 at 12 p.m. ET. Learn how to simplify the personalization process and use resources more

July 26, 2021
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