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Agency

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General

Unusual start to a Google core update, don’t you think?; Monday’s daily brief

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read

June 7, 2021
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General

Keyword insights for Google Smart Shopping is back

Keywords are inseparable from Google. As an advertiser, we also know that those searches of many millions of users represent enormous commercial value. One search

June 7, 2021

Moz acquired by iContact, subsidiary of J2 Global

SEO tool provider Moz has been acquired by iContact Marketing Corp, a subsidiary of the publicly traded company, J2 Global. Sarah Bird, Moz’s CEO, posted

June 4, 2021

Google announces its own version of App Tracking Transparency

In an email sent to Android app developers on Wednesday, Google announced that it will enable users to opt out of sharing their Advertiser ID

June 4, 2021

Changes for crypto advertising and Twitter gets Fleet Ads; Friday’s daily brief

Good morning, Marketers, what if we shook up the traditional search model? That’s what search engine Neeva is asking in its latest announcement. The company

June 4, 2021
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General

Google removes short names from business profiles, adds new label to local listings and tests new local card

Google has released some changes to Google Local and Maps this week including changes to short names, a new on Google label in the search

June 4, 2021
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General

Fortune 500 secret: Consumer intelligence analytics drives every decision

Consumer intelligence analytics keeps Fortune 500 companies at the top of their game, and other category leaders are quickly following suit. Why does consumer intelligence

June 4, 2021
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General

For the first time, full-screen ads arrive on Twitter in the form of Fleet ads

Twitter is now testing Fleet ads, which would bring vertical format, full-screen ads to the platform for the first time, the company announced Tuesday. Fleet

June 3, 2021

Google Ads updates cryptocurrency ad policies

In a changelog update today, Google Ads announced updates to the scope and requirements for cryptocurrency ads to be allowed on the platform. Starting August

June 3, 2021

Hey search community, we’re hiring a content and SEO manager for MarTech and Search Engine Land

We know our audience is made up of talented SEOs, which is why we’re very excited to announce that we are looking for an experienced

June 3, 2021

Google June 2021 Core Update rolling out

A new broad core update began rolling out Wednesday – this one named the June 2021 Core Update, Google’s search liason Danny Sullivan announced, adding

June 2, 2021
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General

Google Search Console regex filter adds negative matching option

In April, Google added regular expression filtering support to some of the Search Console reports. The issue was, it only let you filter on positive

June 2, 2021

Is more transparency from Google a good thing?; Wednesday’s daily brief

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read

June 2, 2021

Your CLS score for your Google Search Console core web vitals report may have just improved

If you check your core web vitals report within Google Search Console (check here) you may see an improvement to your CLS, cumulative layout shift,

June 2, 2021

Similar Audiences and Google Merchant Center store importing are coming to Microsoft Advertising

Microsoft Advertising will be rolling out Similar Audiences, the ability to import Google Merchant Center stores and an expansion of its Audience Network to include

June 1, 2021

Google publishes Google News transparency policy for publishers

Google has published more details on its transparency policies around Google News for publishers. This has come a few months after Google quietly published new

June 1, 2021
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General

SMX Advanced kicks off in two weeks… don’t miss out!

Your opportunity to create stronger SEO and PPC campaigns, design superior user experiences, and become a more successful search marketer is here: Attend SMX Advanced,

June 1, 2021
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General

Optimize your email campaigns with the updated Email Marketing Periodic Table; Tuesday’s daily brief

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read

June 1, 2021
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