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Agency

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Uncategorized

How to optimize your site for better findability

“You wouldn’t build a house without having a strong foundation,” Niki Mosier, head of SEO and content at AgentSync said, “And you shouldn’t build a

December 17, 2021
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Uncategorized

How to gain SEO insights using data segmentation

Recognizing patterns is a major part of successful SEO strategies, yet it can seem daunting with the sheer amount of data available. Murat Yatağan, consultant

December 17, 2021
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Uncategorized

Google Maps adds dock to bottom

Google recently added a feature to Google Maps to dock local listings to the bottom of the map interface. When you search for a business,

December 17, 2021

20211217 SEL Brief

The post 20211217 SEL Brief appeared first on Search Engine Land. Source: Search Engine Land

December 17, 2021
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Uncategorized

Avoid an identity crisis by getting to know your customers

In this competitive environment, marketers must understand which online devices and offline behaviors belong to a consumer and who that consumer is. As the clock

December 16, 2021
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Uncategorized

Google Search Console inaccessible for some users

We are seeing a large number of SEOs reporting that they cannot access Google Search Console right now. It seems like it might be an

December 16, 2021

IAB Expands General Membership to Include Advertising and Media Agencies

IAB Enables Agencies to Join its Board, Bringing All Digital Marketing and Media Stakeholders Together NEW YORK, December 16, 2021 –IAB today announced that its

December 16, 2021
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Uncategorized

Google confirmed serving issue with Google Search results

Google said “there’s an ongoing issue with our serving system in Google Search that’s affecting a small number of sites,” on Twitter this morning. Google

December 16, 2021
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Uncategorized

How to build trust and value privacy with a consent management platform

Regulations such as the GDPR and CCPA and frameworks such as IAB TCF have dramatically changed the digital privacy landscape — for the better. They

December 16, 2021

20211216 SEL Brief

The post 20211216 SEL Brief appeared first on Search Engine Land. Source: Search Engine Land

December 16, 2021
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Uncategorized

Google Search launches enhanced autocomplete with second column

Google has officially launched a new enhanced autocomplete search suggestions that may include a second column of predictions, and provide easier access to content related

December 16, 2021
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Uncategorized

How marketers can create linkable content to drive more site traffic

When most SEOs think of link building, the thought of procuring high-authority backlinks often comes to mind. But, as Michael Johnson, partnerships development manager at

December 15, 2021

You can now link Google Analytics 4 to Google Search Console

Google Analytics 4 (GA4) and Google Search Console (GSC) properties can now be linked, Google announced Wednesday via the Google Search Central Twitter account. Note:

December 15, 2021
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Uncategorized

How to effectively deliver the results of your work to clients

One of the most challenging aspects of providing SEO services is proving the value of your work to clients.  To address this problem, SE Ranking

December 15, 2021

20211215 SEL Brief

The post 20211215 SEL Brief appeared first on Search Engine Land. Source: Search Engine Land

December 15, 2021

YouTube to automatically link to places mentioned in videos

YouTube is launching a new link format within the video description box that provides “an easy and visual way for viewers to learn about locations

December 14, 2021
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Uncategorized

Google Analytics vs. Google Analytics 360

Today, data is the currency of the digital economy. Marketers need data-driven insights to understand who their most valuable customers are, which experiences led them

December 14, 2021
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Uncategorized

How marketers can prepare for what’s next in page experience

When Google’s Page Experience update finished rolling out in early September, it changed how the search engine evaluates websites — namely, a new emphasis on

December 14, 2021
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