Bing announced it has released a new WordPress plugin that leverages the Bing Webmaster Tools API to submit new and updated content from your WordPress
Just because you can’t attend in-person conferences this year doesn’t mean you can’t continue improving your marketing efficiency, scale, and effectiveness: Attend MarTech online, this
Google has updated the performance report within Google Search Console to let you filter by “News” traffic in the search type filter. Google said on
Last week Europe’s highest court struck down the Privacy Shield framework, used by almost 5,400 companies for large scale data transfers between Europe and the
How do you set yourself apart in PPC when Google and Microsoft are continually adding more automated capabilities that effectively level the playing field? We
The post SEL 20200721 appeared first on Search Engine Land. Source: IAB
Freelance writers are responsible for creating content that brings visibility to your brand, yet they are often inadvertently kept in the dark, tasked with unrealistic
When it comes to ad targeting and attribution, Connected TV (CTV) beats traditional TV in every way. From an advertiser perspective, however, the challenge has
Any e-commerce site is probably familiar with the “URL Parameters Tool.” This is a feature in Google Search Console that SEOs have long used to
The post SEL 20200717 appeared first on Search Engine Land. Source: IAB
Google has made significant updates to the Google Discover help document designed to help publishers learn about how to get their content to show up
Creating a content strategy and finding qualified writers can set the foundation for content marketing success, but there are other important elements to consider before
On July 16, IAB released the following statement in response to the decision by the Court of Justice of the European Union to invalidate the
At SMX Next last month, Steve Sirich, Microsoft’s general manager of the Global Advertising Business joined Search Engine Land editor-in-chief Ginny Marvin for a one-on-one
Google has removed the prominent Twitter carousel of tweets from the Google search result pages after many prominent Twitter accounts were hacked yesterday. If you
Managing a company’s brand, even during “normal” times, can be challenging depending upon your niche, your competition and the current circumstances. And of course, most
Visual content offers a powerful way to connect with and engage consumers. It also helps companies maintain a competitive advantage where such an edge matters.
Effective content writers bring quality to your content that can increase your search visibility, traffic, conversions and help to distinguish your brand from competitors. Unfortunately,
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