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Agency

SEL 20200807

The post SEL 20200807 appeared first on Search Engine Land. Source: IAB

August 7, 2020
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General

Google adds ‘last updated’ hours notification to GMB profiles

Google My Business (GMB) profiles now indicate when business hours were last updated. A small but important change, this happened roughly two weeks ago. Not

August 6, 2020
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General

Google updates Search Console API infrastructure

Google announced it has been working on upgrading the API for Google Search Console. Although Google said “the API is backward compatible and there are currently no

August 6, 2020

SEL 20200806

The post SEL 20200806 appeared first on Search Engine Land. Source: IAB

August 6, 2020

Why SEO right now?

With more people working from home and turning to Google for answers, it is more important than ever that businesses have information available that helps

August 5, 2020

SEO myth-busting: What is not a Google search ranking factor

SEOs and site owners love to talk about various Google ranking factors. While we know content and links are still important signals, there is always

August 5, 2020
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General

Google extends lead forms to YouTube, Discovery campaigns

Google has been testing lead form ad extensions in Search campaigns since last fall. Now, advertisers can use the lead form extensions in YouTube and

August 5, 2020
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General

How search data can inform larger online business decisions

As an SEO I’m constantly utilizing keyword search volume data to help make more informed decisions about clients’ online presence. But the reality is, this

August 5, 2020

SEL 20200805

The post SEL 20200805 appeared first on Search Engine Land. Source: IAB

August 5, 2020

Next on Live with Search Engine Land: Dealing with CCPA and Facebook Ads

On Friday, August 7, Search Engine Land’s Editor-in-Chief, Ginny Marvin, will talk with advertising and data intelligence experts about what advertisers affected by CCPA need to

August 4, 2020

Ad industry groups launch effort to push for addressable media standards

Privacy regulations and changes to the ways browsers and operating systems — namely those by Apple and Google — handle ad targeting and tracking mechanisms

August 4, 2020

SEL 20200803

The post SEL 20200803 appeared first on Search Engine Land. Source: IAB

August 3, 2020

Video: Jennifer Slegg on Google’s search quality raters guidelines

At SMX West earlier this year I asked Jennifer Slegg to talk to me about a topic she is very passionate about, Google’s search quality

August 3, 2020

How to get a Knowledge Panel for your brand, even without Wikipedia

Visibility in the search results can determine whether users click through to your site or visit a competitor. Earning a Knowledge Panel is one way

August 3, 2020
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General

How SEOs can create a free server log dashboard to better understand incoming traffic to your website

This technical SEO tutorial takes a step-by-step approach to create your free server logs dashboard using Elasticsearch. This approach harnesses the power of Elasticsearch to

August 3, 2020
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General

How to craft a winning SEO proposal and avoid getting a silent ‘No’

Let’s take a typical story of how the pitching process works. Sarah, the CEO of a successful SEO agency, gets introduced to the CEO of

August 3, 2020
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General

Will Google’s Ad Disclosure schema catch on?

Google announced some updates to how it plans to inform users about the ads they see, including a new type of schema, as well as

July 31, 2020
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General

Why SEOs should care about brand

I’ll get right to it. As an SEO I think you should care about brand performance. This isn’t an “I know better than you” post.

July 31, 2020
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