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Agency

How are you feeling about attending in-person events in 2021? Answer our short survey

Virtual events are the talk of marketing departments these days. We know, we’re putting on a host of them. But the big question that has

September 4, 2020

SEL 20200902

The post SEL 20200902 appeared first on Search Engine Land. Source: IAB

September 3, 2020

SEL 20200901

The post SEL 20200901 appeared first on Search Engine Land. Source: IAB

September 3, 2020
IAB 2020 media spend 800x342 2
General

Traditional media suffer as digital ad spend grows in 2020 forecast shows

It’s an understatement to say ad budgets are in flux right now. Some forecasters see a flat to declining outlook for the rest of the

September 2, 2020

Google Ads to limit Search Terms reporting, citing privacy

Google has begun alerting advertisers that it will soon stop showing search queries that triggered their ads when there is not “significant” data. “We are

September 2, 2020
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General

LinkedIn lets Page owners view, sort, learn more about their followers

LinkedIn rolled out new features for Pages Wednesday to help companies promote their events, learn more about their followers and facilitate communication among employees directly

September 2, 2020
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General

Apple Ratings is coming to iOS 14, how disruptive will it be?

Apple Maps currently relies on Yelp and TripAdvisor for local business reviews and related content such as images. That could begin to change with iOS

September 1, 2020

Google Merchant Promotions will be approved faster this holiday, Google says

It’s that time of year. The ad platforms are starting to wheel out their holiday advertising updates. On Tuesday, Google announced new capabilities for Local

September 1, 2020
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General

Voice SEO: Different tactics required for Google Assistant, Siri and Alexa

Voice and virtual assistants were, for about two or three years, probably the hottest topic in search and SEO. The hype has subsided as Google

September 1, 2020
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General

Advertisers to absorb Google’s digital services taxes in UK, Austria, Turkey

Google notified advertisers Tuesday of new fees coming for ads that run in the UK, Turkey or Austria. The company is passing on the new

September 1, 2020

Actress and Comedian Franchesca Ramsey to Host IAB Podcast Upfront 2020

Ramsey Will be Joined by “Host of Talk is Jericho”, Chris Jericho, Host of “Our America” Julián Castro, and Host and Reporter of NPR’s “Planet

September 1, 2020

SEL 20200831

The post SEL 20200831 appeared first on Search Engine Land. Source: IAB

August 31, 2020

Google officially launches ‘licensable’ image label and filter in Image search

Google’s “licensable” badge in Image results is now out of beta. Google also changed the “Usage rights” search filter to let users search for images

August 31, 2020

Video: Search veteran Kevin Lee on why digital PR is key for SEO

Last week, I published the last vlog interview I conducted before the lockdown in New York. This week, I have part one of the first

August 31, 2020
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General

Is Google prepping to phase out ETAs?

This story is developing. Some search marketers reported Friday that the “Text ad” option is not available from the Ads dropdown for Search campaigns in

August 28, 2020

SEL 20200827

The post SEL 20200827 appeared first on Search Engine Land. Source: IAB

August 27, 2020
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General

See how visits to retail, grocery, workplaces are trending by area with Google Mobility Reports

Google’s COVID-19 Community Mobility Reports show how visits and length of stay in various place categories have changed compared to a baseline period before the

August 27, 2020

Is Apple getting real about search and about to take on Google?

Part of Google’s mobile search success relies on the fact that it’s the default search engine for the iPhone. The company has paid billions for

August 27, 2020
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