Content marketing is creating and distributing relevant and valuable content to attract, acquire and engage a clearly defined audience – to drive profitable customer action.
Microsoft Bing will no longer accept XML sitemaps that were submitted anonymously through HTTP requests, Fabrice Canel from Microsoft Bing announced today. The reason Bing
Google Search Console had added “translated results” to the search appearance filter in the performance reports today. This filter lets you drill down to how
Buyers expect easy navigation, relevant search results, and tailored search experiences that remember their preferences and rerank products accordingly, especially for in-session browsing. Unfortunately in
The development of Google into a semantic search engine and the increasing influence of E-A-T on rankings go hand in hand. There is a common
There are plenty of reasons to love SEO. I certainly do and have since I started my SEO journey in 2007. But every job has
A new video page indexing report is coming to Google Search Console in the near future, Dikla Cohen, a Web Ecosystem Consultant at Google, announced
Google has updated the title it uses for real time analytics in Universal Analytics 3 to read “in the last 5 minutes.” Previously this section
Why has ‘marketing security’ become a top priority for modern-day marketers? Five years ago, if you were to ask a marketer about their security strategy,
Want to make your own landing page report in Google Analytics 4, but not sure how? Then this article is for you. Read on to
Google said it will soon incorporate a new signal into image ranking. Google is also introducing a new type of schema in an attempt to
How your customers find you can vary significantly. It may be based on their interests, needs or pain points. Some people may already know exactly
Consumers are an inquisitive lot. They seek out the best prices, look for new recipes, explore options for travel destinations, find doctors and new restaurants
A sublime customer experience allows customers to move from channel to channel without losing their place or the information they’ve entered. To successfully deliver these
Google has released another new help document to its search developer documents today – named Education Q&A. This technical help document explains how to add
That uproar you hear? It’s SEOs calling out Google today. Google’s new Digital Marketing & E-commerce certification course, which was announced May 2, includes cringe-worthy
Google has added a new help document named valid page metadata that talks about how Google can process invalid or inconsistent HTML with the issues
Search audits have the power to either help or ruin people’s work (and sometimes their career) at the same time. And honestly? That’s a good
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