PPC 2020 in review: COVID leaves its mark on e-commerce and paid search
This year was largely defined by platforms introducing, fast-tracking or postponing new policies, features, campaign types and offerings in reaction to how consumers and, by
This year was largely defined by platforms introducing, fast-tracking or postponing new policies, features, campaign types and offerings in reaction to how consumers and, by
Image Credit: Lightspeed The pandemic is changing the game for retail, and fast. Not only is the competition fiercer than ever before, but the coronavirus
Google’s Danny Sullivan has confirmed with us that Google has not yet rolled out passage indexing. Initially we expected, based on the original announcement, that
Google has reenabled the request indexing tool, within the URL Inspection tool in Google Search Console. The tool was disabled on October 14, 2020 –
Ready to transform your data into actionable insights that drive more awareness, leads, and revenue? Join us online at SMX Report — February 23! This
SMX Overtime is part of our SMX speaker series, in which SMX presenters answer questions from attendees on a variety of topics. Earlier this month,
In this week’s video interview, I spoke with Joe Beccalori, the CEO of Interact Marketing, about how SEO has changed over the years. Joe explained that
6 events, actionable tactics, affordable for all marketers December 21, 2020 (Edgartown, MA): Search Marketing Expo – SMX – the world’s largest search engine marketing
The marketing landscape has shifted since HubSpot introduced the concept of inbound marketing in 2005. Instead of relying on interruptive tactics like cold calling and
Ten state attorneys general filed a lawsuit against Google on Wednesday, alleging that the company has illegally used its monopoly over the online advertising sector
Google is launching a digital “try it on” experience for some cosmetics-related queries using augmented reality, the company announced Thursday. It is working with data
Google has announced it released version 1.5 of the Google Ads Editor. Google Ads Editor is downloadable application for managing your Google Ads campaigns. Some
We’ve expanded our catalog of SMX events to six virtual learning experiences in 2021. The events will include our well-respected SMX Advanced event which will
Google has confirmed minutes ago that the December 2020 broad core update that began rolling out on December 3, 2020 is now completely rolled out.
IAB shares the concerns raised by Commissioner Noah Joshua Phillips in his dissenting statement regarding the Federal Trade Commission’s Social Media and Video Streaming Project. The FTC’s
The one constant in website data is it’s always changing, and Google Analytics is no different. In October, Google announced the release of Google Analytics
Google has temporarily disabled yet another feature in Google Search Console, the issue validation function is currently disabled. Google said it is “temporarily disabled due
Google announced it is now moving the campaign goal metric in Google Ads to an easier location to find it. The score is being moved
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