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Agency

20211004 SEL Brief

The post 20211004 SEL Brief appeared first on Search Engine Land. Source: IAB

October 4, 2021
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General

Chrome tests Google side search in the browser

Google Chrome is now testing side search, a new feature that makes it easier to compare search results on a single browser page. “We’re experimenting

October 1, 2021
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General

Google pushes back FLoC testing to Q1 2022

Google’s monthly Privacy Sandbox timeline update indicates that the company will push back FLoC testing from Q4 2021 (announced in July) to Q1 2022. Testing

October 1, 2021
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General

What do new pans have to do with attribution?; Friday’s daily brief

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read

October 1, 2021

20211001 SEL Brief

The post 20211001 SEL Brief appeared first on Search Engine Land. Source: IAB

October 1, 2021

IAB Tech Lab Announces Ads.Cert 2.0 Authentication Protocols To Combat Ad Fraud Across The Digital Advertising Ecosystem

The post IAB Tech Lab Announces Ads.Cert 2.0 Authentication Protocols To Combat Ad Fraud Across The Digital Advertising Ecosystem appeared first on IAB. Source:

September 30, 2021

20210930 SEL Brief

The post 20210930 SEL Brief appeared first on Search Engine Land. Source: IAB

September 30, 2021
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General

5 ways to maximize your Google Search ad spend performance

As we approach the end of the calendar year, marketers are looking to squeeze every ounce of performance from their paid search campaigns. With this

September 30, 2021
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General

Google Ads launches new budget report

Google Ads is launching a new budget report to visualize monthly campaign spend behavior, the company announced Thursday. The new budget report. Image: Google Ads.

September 30, 2021
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General

Google unveils multimodal search, new SERP features; Thursday’s daily brief

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read

September 30, 2021

Google Search Console products enhancements report gains more granular errors

Google’s products enhancement report within Google Search Console reporting now has some improvements. The errors are now more granular and give you more actionable errors

September 30, 2021
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General

The top 4 data issues campaign managers face and how to solve them

Data remains one of the most powerful assets in business. Those who know how to leverage it can execute data-driven campaigns with purpose, precision, and

September 30, 2021
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General

Google search gets larger images, enhances ‘About this result,’ gets more ‘shoppable’ and more

While MUM was the highlight of Google’s Search On event, the company also announced a number of changes to the search results that are important

September 29, 2021
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General

MUM brings multimodal search to Lens, deeper understanding of videos and new SERP features

Google announced new applications of its MUM technology, including multimodal search with Google Lens, Related topics in videos and other new search result features, at

September 29, 2021

Fancy like🕺… why brands should pay attention to TikTok

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read

September 29, 2021
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General

How Dennis Publishing made first-party data core to its business transformation

While many companies struggled to adapt during the pandemic, Dennis Publishing, the parent company of popular media brands like Kiplinger, The Week, several automotive publications,

September 29, 2021
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General

Yelp adds virtual restaurant attribute to help reduce customer confusion

Since the beginning of the pandemic, Yelp has rolled out a number of profile attributes for restaurants, ranging from vaccine-related notices to attributes for LGBTQ

September 29, 2021

20210929 SEL Brief

The post 20210929 SEL Brief appeared first on Search Engine Land. Source: IAB

September 29, 2021
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