Microsoft and Yandex announced a new initiative today named IndexNow, a protocol that any search engine can participate in to enable site owners to have
Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read
Messy SEO is a column covering the nitty-gritty, unpolished tasks involved in the auditing, planning, and optimization of websites, using MarTech’s new domain as a
Microsoft Clarity, the company’s free tool to help site owners better understand visitor behavior, will be integrated with Microsoft Advertising as a pilot program, the
The post 20211018 SEL Brief appeared first on Search Engine Land. Source: Search Engine Land
Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read
Google announced that mobile users will now have continuous scroll in search results. This means that instead of coming upon a “See More” button after
Six Months After Initial Study: Consumers Want More Utility; Privacy Regs Loom; and the Ad Ecosystem Struggles to Retain Talent NEW YORK — October 15,
The post 20211015 SEL Brief appeared first on Search Engine Land. Source: Search Engine Land
Google seems to be rolling out podcast-based knowledge panels in Google Search. When you search for your favorite podcast, you might see a new knowledge
Google seems to be rolling out podcast-based knowledge panels in Google Search. When you search for your favorite podcast, you might see a new knowledge
Microsoft will shut down its localized version of LinkedIn in China by the end of the year, the company announced Thursday. “A significantly more challenging
The post IAB Tech Lab Aims To Increase Transparency Across Entire Advertising Supply Chain For New ID Usage appeared first on IAB. Source: IAB
In September, I put up a poll here on Search Engine Land to see if readers would like to have an instruction in robots.txt to
Beginning June 30, 2022, responsive search ads (RSAs) will be the only search ad type that can be created or edited in standard search campaigns,
The post 20211005 SEL Brief appeared first on Search Engine Land. Source: IAB
Successful search marketing requires thoughtful coordination between diverse teams responsible for SEO, PPC, content, data, and beyond. One key to nurturing that coordination is a
“Always Be Collecting Data.” It’s the ABCD of marketing, but in the zero-party data age where an opt-in and an email address are merely a
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