Microsoft Advertising has added Asian-owned, Latin-owned, Women-owned and Diabetic-friendly business attributes, enabling advertisers to showcase more of their selling points and values, the company announced
The post Transparency Center Evolves To Further Improve Supply Chain Safety appeared first on IAB. Source: IAB
A lot of landing pages expire every day when outdated information becomes obsolete, products are sold out, services are discontinued and entire communities sunset. How
On December 1, 2021, Google began to roll out the second product reviews update of the year, the December 2021 product reviews update. This was
Hires DEI Champion Jessalin Lam to Lead IAB’s Learning & Development and DEI Programs NEW YORK, December 8, 2021 – Interactive Advertising Bureau (IAB), the
Marketers and business leaders came together at Zeta Live ‘21 to discuss the evolution to a digital-first world and trending topics on the future of
The post 20211208 SEL Brief appeared first on Search Engine Land. Source: Search Engine Land
Google Ads will begin rolling out image extensions to desktop devices in the coming weeks, the company announced Tuesday. This update also applies to dynamic
Beginning this month, advertisers can serve text ads from Spanish ad groups in the U.S. on all devices and publishers, Microsoft Advertising announced Tuesday. The
The post 20211207 SEL Brief appeared first on Search Engine Land. Source: Search Engine Land
Aligning your tech stack with your organization is essential. As an operations expert, you know that acquiring technology that isn’t a good fit for your
Nearly 9 out of 10 people (88%) are more likely to look past a negative review if they see that the business has responded and
Microsoft Bing now lets you search local stores using map search for local inventory, or to buy online or pick up in the store. We
Google is ending some election ads exemptions, adding new election ads serving options and changing verification requirements. Two new policy updates have been issued, one
Traditional diversity management practices are like resuscitating a canary in a coal mine, says Dr. Lauren Tucker, CEO of Do What Matters: “Too often we
Tis’ the season to send our current year packing with a swift kick and start the new year off on a high note. And brands
Advertisers using the Target ROAS or Maximize Conversion Value bid strategies in Google Ads may have experienced spend fluctuations on December 2, 2021, a Google
Director of SEO @ The Motley Fool (U.S. remote; must have a permanent address in one of the states listed) Salary: $110-130k/yr Defines and executes
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