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Agency

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Uncategorized

Microsoft Advertising launches Cruise Ads

Microsoft Advertising is launching Cruise Ads in open beta, the company announced Wednesday. Cruise Ads are Microsoft Advertising’s latest vertical-specific ad format and is currently

February 9, 2022

202200209 SEL Brief

The post 202200209 SEL Brief appeared first on Search Engine Land. Source: Search Engine Land

February 9, 2022
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Uncategorized

Google adds Journeys to Chrome: search your history by topic

Google Chrome has added a new feature called Journeys that makes it easier for users to revisit topics they searched for days or weeks ago.

February 8, 2022
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Uncategorized

Google launches revamped Search Ads 360

Google has revamped Search Ads 360, its enterprise campaign management platform, the company announced Tuesday. The update includes support for some newer Google Ads features

February 8, 2022
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Uncategorized

Bing News PubHub moves to Bing Webmaster Tools

Microsoft has moved the Bing News PubHub out of its own microsite and into the overall Bing Webmaster Tools console, the company announced this morning.

February 8, 2022

IAB Warns of Measurement Blackout

Industry Still Unprepared for Historical Measurement Practices to Disappear; First-Party Data Investments Flatline As Third-Party Data Investments Grow New York, February 8, 2022 – IAB’s

February 8, 2022
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Uncategorized

The SEO tool you use shouldn’t become the SEO project

“Any SEO tool will spit out 10s or 100s of ‘recommendations,’ most of those are going to be irrelevant to your site’s visibility in search.

February 8, 2022
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Uncategorized

Yelp introduces Keyword Boosting, rolls out Custom Location Targeting to all advertisers

Yelp has introduced Keyword Boosting, a feature that enables business owners to optimize their ads for specific keywords, the company announced Tuesday. Along with that

February 8, 2022

4 ways to boost your paid search performance

Want to know the secret to paid search success? Serve the most relevant ads, to the right people, at the best time. This formula should

February 8, 2022

Krishan Bhatia, President & Chief Business Officer of NBCUniversal, Named Chair of IAB Board of Directors

Dotdash Meredith’s Alysia Borsa Becomes Vice Chair New Board Members Include Top Executives from IPG Media Brands, Publicis Media, GroupM, dentsu, and Microsoft New York,

February 7, 2022
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Uncategorized

Google tests Buying Guides in mobile search results

Google is testing “Buying Guides,” a new mobile search results feature that presents users with various drop-down menu options to learn more about the product

February 7, 2022

Google says Shopify sites are in a good crawling state after reports of stalled crawling

Last week there were numerous reports that Google stopped crawling and Googlebot “flatlined” its crawling activity on many, if not, all Shopify websites. Google’s John

February 7, 2022
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Uncategorized

Secrets of marketing agency success

CallRail just released its 2022 Outlook for Digital Marketing Agencies. The good news: “2021 was a good year for agencies, and 2022 is looking even

February 7, 2022

202200207 SEL Brief

The post 202200207 SEL Brief appeared first on Search Engine Land. Source: Search Engine Land

February 7, 2022
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Uncategorized

8 SEO tools to get Google Search Console URL Inspection API insights

Google announced the launch of a new Google Search Console URL Inspection API one week ago. This change provides access to third-party applications for in

February 7, 2022
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Uncategorized

IAB Annual Reports

The post IAB Annual Reports appeared first on IAB. Source: IAB

February 6, 2022

IAB Responds to Belgian DPA Ruling

What Happened? On February 2, 2022, the Belgian data protection authority (the “APD”) released a decision following its investigation of IAB Europe’s administration of the

February 4, 2022
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Uncategorized

Are you showing Gmail ads to customers who have unsubscribed?

We have a client with angry customers. Really angry customers.  They are angry because they had unsubscribed from our client’s emails, and yet kept seeing

February 4, 2022
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