Email has long been one of the most reliable marketing channels for getting your messaging in front of your customers. But, because email is one of the most complex ways you can communicate with customers and prospects – through different mail clients, different ISPs, mobile and desktop, etc. – there are a lot of obstacles that can get between you and your intended recipients.
Download the updated Email Marketing Periodic Table to learn everything you need to know about sending emails your customers want to receive and that inboxes won’t block from being delivered. This guide to success factors, toxins and traps will help you build relationships based on trust and send technically sound emails that land squarely where they belong: inboxes.
Visit Digital Marketing Depot to get your copy of the MarTech’s Email Marketing Periodic Table today.
The post Keep your emails out of the spam folder and in front of your subscribers appeared first on Search Engine Land.
Source: IAB