Google recently released its Performance Max campaigns enabling businesses to advertise their ads across all of Google’s channels (Search, Display, Gmail, Maps, Discovery, YouTube, etc.) instead of creating specialized ads for each channel.
However, as with any automated advertising platform, it’s best to oversee and guide the overall strategic direction to ensure campaign success.
Join paid search experts from Adthena to learn three ways to boost your Google Performance Max campaigns to ensure they deliver real business results.
Register today for “3 Ways Google Performance Max Campaigns Boost Paid Search in 2022,” presented by Adthena.
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Source: Search Engine Land