Skip to content
  • Texas | Arizona | Virginia | Idaho | Illinois
  • (888) 705-0930
  • info@therawragency.com
Facebook-f Twitter Instagram Linkedin-in
rawr logo short
  • Home
  • About
  • Solutions
    colorized icons 04
    B2B Marketing
    colorized icons 05
    B2C Marketing
    colorized icons 06
    Online Visibility Management
  • Industries
    colorized icons 07
    Healthcare
    colorized icons 08
    Manufacturing
    colorized icons 10
    Home Services
    colorized icons 09
    Professional Services (B2B)
    colorized icons 11
    Retail
  • Services
    colorized icons 01
    Brand Strategy
    • Graphic Design
    • Corporate Brand Identity
    • Sales Enablement
    • Editorial Calendar Management
    colorized icons 02
    Website Design
    • WordPress Website Development
    • Conversion Rate Optimization
    • eCommerce Development
    • Content Strategy & Copywriting
    colorized icons 03
    Digital Marketing
    • Digital Marketing Strategy
    • Search Engine Optimization (SEO)
    • Pay-Per-Click (PPC) Management
    • Content Marketing & Digital PR
    • Account Based Marketing (B2B)
    • Marketing Automation
    • Social Media Management
  • Blog
  • Contact
Let's Talk

Should robots.txt support a feature for no indexation? Take the survey

  • September 27, 2021
  • General
  • Agency
Facebook
Twitter
LinkedIn
Email

I saw a discussion on Twitter this morning about the idea of having a feature in Robots.txt that would block both crawling AND indexing. It started with this tweet by Christian Thurston (@ct_oz):

“Hi John [Mueller], has Google considered making it so that the robots.txt file doesn’t just block crawling, but also blocks indexation? To quote @willcritchlow: “I can’t see many situations where I want to block crawling but don’t want to block indexing”.

“That would be a significant change in expectations (and yes, we do think about these things regardless). Do you have some examples where this would cause a visible improvement in search?” Mueller responded. “I’d like to avoid adding more directives. I’m still not aware of common issues caused by this documented functionality … SEOs worry about indexing, but usually these URLs only rank for site:-queries (or if there isn’t other, better content on the site), so it feels artificial?”

With over 20 years of experience in SEO, “I have never encountered a situation where a publisher wanted to have a page indexed that they block for crawling in robots.txt. Not even once have I seen that,” I tweeted in response. “It’s common practice for me to educate people that they have a choice: (1) block crawling, or: (2) prevent indexation, when what they want to do is both. Note: definitely more of an issue for larger sites where crawl budget is an issue.”

Will Critchlow of Search Pilot agreed, “100% agree. I can see the conservatism of not changing a long-standing standard, but I have never seen, and can’t think of a situation where you’d want to block crawling but allow indexation.”

But what do YOU think? Would it be helpful to have a feature in Robots.txt that allowed you to specify the pages you don’t want to have indexed? Take our quick three-question poll below and let us know what you think.

Please keep in mind that if you vote yes for doing this that you would need to accept ALL the risk that at some point your dev team might misapply the capability and NoIndex pages that you don’t want them to.

Loading…

The post Should robots.txt support a feature for no indexation? Take the survey appeared first on Search Engine Land.


Source: IAB

Facebook
Twitter
LinkedIn
Email

Recent Blog Posts

9 Hidden Revenue Blockers Every CRO Needs to Eliminate

February 3, 2025

What Is B2B Appointment Setting?

November 29, 2024

Leveraging LinkedIn for Targeted Growth

November 12, 2024

Mastering B2B Prospecting: Key Strategies for Sales Success

November 4, 2024

Maximize Marketing ROI: How Cost per Lead Can Fuel Your Business Growth

June 13, 2024
View More
rawr logo short
Facebook-f Twitter Instagram Linkedin-in
Get In Touch
  • Texas | Arizona | Virginia | Idaho | Illinois
  • (888) 705-0930
  • info@therawragency.com
Send An Email

"*" indicates required fields

Copyright 2025 | The RAWR Agency, LLC. |

Sitemap | Privacy Policy

We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.OkNo