Several things need to go right to not only win over new customers but also to retain them. Whether you’re a B2B or a B2C business, understanding your buyer’s journey is incredibly important in building your initial rapport and ensuring that you’re identifying and addressing unmet needs that will help turn your customers into your biggest advocates.
Register today for “5 Ways Consumer and Market Intelligence Will Help You Understand Your Buyer’s Journey,“ presented by NetBase Quid.
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Source: IAB