Marketers ready to lead the comeback in 2021 need to innovate faster, and be able to quickly pivot budget, resources and plans when the company or strategic direction changes.
With a Marketing System of Record, all work can be visible, trackable and actionable, allowing you to create end-to-end processes for any contingency. That way, when things change, your organization can change with it.
Join our experts for this webinar as they demonstrate four key reasons a Marketing System of Record can bring greater efficiency and consistency to creative work and marketing campaigns, while allowing your team to prove their value. Register today for “How to Build a Marketing System of Record,” presented by Workfront.
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Source: IAB