NEW YORK, NY (June 9, 2020) – IAB Tech Lab (Tech Lab), the digital media and marketing industry’s global nonprofit research, development, and technical standards-setting consortium, today announced that vonwerschpartner Digital Strategies (vonwerschpartner) has been hired to represent the organization in Europe. The Founder and CEO of vonwerschpartner, Oliver von Wersch, will oversee key aspects of Tech Lab operations in the EU and UK. The overall vonwerschpartner organization will support Tech Lab with a cross-functional team of project managers and ad tech specialists to effectively serve the needs of the region.
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Source: IAB
