Search Engine Land Editor-in-Chief Ginny Marvin will host our next session of Live with Search Engine Land this Friday, and this time we’re going to be digging into digital commerce.
Ginny will be joined by PPC experts and Kaitlin McGrew, SEM strategist at PMG; Bryant Garvin, CMO of Groove Life; Anthony Verre vice president of e-commerce at The Integer Group. All three have been speakers at our SMX events in the past.
The panel will discuss digital commerce marketing in the time of COVID-19 and how commerce marketers’ channel strategies are evolving in the face of shifting consumer behavior and supply chain challenges.
Related: Get the Periodic Table of Digital Commerce Marketing
The discussion will take place at 2 p.m. EST. It will be live streamed in this post and on YouTube.
Click here if you would like to add this to your Google calendar.
We at Search Engine Land know there is so much uncertainty now in our community, and we hope this series of live discussions, presentations, tutorials and meetups help everyone stay sharp and up to date on tactics and best practices. We are looking to inform, support and convene our global community at a time when so much is up in the air, including our livelihoods. If you have an idea for a session or would like to join a panel, email me at hpowderly@thirddoormedia.com.
In the mean time, here’s the replay of our latest PPC session:
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Source: IAB