If you’re looking to gather leads for your business, you need to have a landing pages strategy. Just like every other marketing tactic, this can be done well or it can be done poorly. In order to see the greatest return on their investment, businesses need to build effective landing pages, and then test and optimize them in order to maximize conversion rates.
This guide from SharpSpring is written for any marketer looking to initiate or improve their landing page strategy. It will guide you through everything you need to know to allow you to create and optimize landing pages for your website.
Download your copy to find out:
- What does a great landing page look like?
- Seven elements of a high-converting landing page
- Testing & optimizing: Why your landing pages are never “done.”
Visit Digital Marketing Depot to download “Creating Landing Pages That Convert.”
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Source: IAB
