In the simplest terms, it’s a coordinated marketing strategy to directly target high priority customers . It’s about marketing to the decision makers – to build and nurture the right customer relationships. With The RAWR Agency by your side, we can help you engage key prospects via customized, multi-channel programs crafted to drive specific goals and outcomes.
Reach key accounts and decision makers when it matters the most. Account-Based Marketing is a comprehensive methodology to organize marketing efforts. The true value is that it coordinates a variety of activities and strategies within one optimized structure. The result is a highly effective & measurable marketing campaign.
Our Account-Based Marketing Services in Lansing MI leverages the power of various marketing strategies. Whether you’re focused on gathering account and persona data, acquiring target accounts, creating personalized customer experiences, optimizing marketing spend or improving alignment between sales and marketing. We’re here to work with you to implement the best and effective account-based marketing strategies for your products & services.
Our fully managed account-based marketing solutions enables you to reach multiple stakeholders at the accounts that matter most. Our solution includes: