Google has suspended publication of reviews and review responses in Google My Business. Yelp modified review guidelines to protect local businesses from “reputational harm” during the outbreak but is still accepting them. Facebook, TripAdvisor and others don’t seem to have made any changes in review acceptance or review guidelines. The question of how to address…
DetailsGoogle has ended its short-lived test of monthly ad budgets, it appears. Advertisers that had access are now being notified, according to a screenshot of the notice that Gianpaolo Lorusso of AdWorld Experience tweeted on Wednesday. Advertisers were told, “Monthly budgeting will no longer be available as of April 2020. Your campaign budgets will automatically…
DetailsHave you caught the SEO cameo in Tiger King? “Joe started realizing that if he made his name close to Big Cat Rescue, when they Google it, it might pull him up first,” said John Reinke, former manager of the G.W. Zoo. The new name: Big Cat Rescue Entertainment. Seriously. That’s from episode four of…
DetailsDawn Anderson wrote the most comprehensive deep dives on Google BERT and now I was able to get her on camera for a few minutes to talk about the topic. Dawn runs an agency with the name Bertey, the name came before Google BERT – go figure. She explained what Google BERT is, what might…
DetailsAlongside tanking search rankings, you may encounter a Google Search Console warning about First Input Delay. After profiling page performance using Dev Tools (performance tab, CPU chart), you might find JavaScript is consuming time on the CPU main thread. That JavaScript probably contains widely supported, but older-style, XML HTTP Request (XHR) for a network resource.…
DetailsIn the midst of daunting challenges, it’s inspiring to watch our industry come together to do good. IAB members are putting their employees, communities, and customers first. Still, we’re hearing from buyers and sellers alike that they need to keep moving the business forward. We’ve been working hard to figure out the best way to…
DetailsGoogle has published 8 videos, about 75 minutes of Google employees talking, from the Google Webmaster Conference event from last November. We published our five tips from that event back then but now you can watch most of the talks from that day on YouTube. The Welcome Address: Web deduplication: Google Images: Google Rendering: Google…
DetailsGiven the recent Google My Business (GMB) policy changes, limited support and the general confusion during the coronavirus crisis, many local SEOs have had problems with listings updates and other GMB features. Posts is one critical GMB tool that has been operating unevenly. Posts were disabled. Google now says Posts are working, however, after having…
DetailsOn March 27th, IAB submitted feedback to the California Attorney General on the second set of modifications to the proposed regulations. IAB highlighted outstanding concerns with the proposed regulations including the enforcement date, the definition of personal information, the treatment of inferred data, and the requirement to comply with ill-considered global privacy settings. Download Full…
DetailsLast month I spoke in two sessions at SMX West about YouTube and video SEO. Here I answer some audience questions I was asked, as well as address some recent questions that have come up around the current situation with social distancing. What recommendations do you have on getting company buy-in to have a YouTube…
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