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July 26, 2022

Google search ad revenue grows, Microsoft drops, as recession fears mount

Google and Microsoft released their quarterly earnings yesterday. Both companies missed the mark and fell short in some areas, but for the most part hold

July 26, 2022
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Google will automatically switch some advertisers’ attribution models

Yesterday Google sent an email letting advertisers know that their ad accounts would be switched to data-driven attribution.  Google’s message to advertisers. The email tells

July 26, 2022
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Google showing return grace period within some product search results

Google is now displaying the number of days you can return a specific product at a merchant directly in the search results snippet. Google shows

July 26, 2022

PPC survival: Handling inflation and being ready for a recession

If you’re in the U.S. and haven’t been living under a rock, then you’re probably aware that the economy isn’t in the best shape (I

July 26, 2022
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3 ways bots and fake users are killing your search efforts

Today, we are living in the era of the Fake Web, where a large portion of the internet is made up of malicious scrapers, spam

July 26, 2022
4 psychological traits
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Content creation: A psychological approach

Are you able to develop a relationship with your current clients and make your future prospects like you?  The best way to do this is

July 26, 2022
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