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June 28, 2022

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Uncategorized

Leveraging automated bidding strategies for maximum PPC performance

Leveraging smart bidding allows advertisers to take advantage of real-time or auction bids. Generally, there is a wide range of information helping the algorithms operate

June 28, 2022

How to build a framework for PPC measurement in 2023

Change is coming. The way we measure and attribute performance in PPC is going to evolve in 2023. Third-party cookies will be retired. You need

June 28, 2022
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