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June 16, 2022

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Uncategorized

Google testing new featured snippet layouts

Google has recently been testing new formats, layouts and interfaces for its featured snippet slot in the search results. Generally, Google shows a single source

June 16, 2022

4 things to learn about paid search from The North Face

Managing a large international brand is hard work. Especially when that brand is multi-channel (sold direct and through retailers, online and through individual branded stores).

June 16, 2022
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Uncategorized

Microsoft to implement advertiser identity verification

To combat digital payment fraud and online scams, Microsoft is implementing a new advertiser identity verification program. Rising threats. The pandemic has changed the way

June 16, 2022

Using digital PR to earn links and rank for your target keywords

So what comes first, the chicken or the egg? Links continue to be an important organic search ranking factor. However, Google frowns on “link building”

June 16, 2022
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Uncategorized

Google Search Console compare feature in performance reports

Google has a compare feature in the Search Console performance report. This compare feature seems to allow you to compare by query or pages across

June 16, 2022
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