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May 19, 2021

New Smart Bidding features in Google Ads: Top signals for Target ROAS and max conversions, manager account level seasonality adjustments and more

Google is launching new features for Smart Bidding to help make automation more intuitive to search marketers’ needs and better cater to changes in each

May 19, 2021

Guide to on-page search engine optimization

One of the chief ways to optimize your website for users and search is to target a specific theme – represented in a unique keyword

May 19, 2021
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General

Google unveils its Shopping Graph, an expanded Shopify integration and more shopping features at I/O

At Google I/O on Tuesday, Bill Ready, the company’s president of commerce and payments, revealed details about its Shopping Graph, the real-time dataset that connects

May 19, 2021
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General

Google’s LaMDA will enable open-ended voice conversations

Sundar Pichai, CEO of Google’s parent company Alphabet, previewed a new conversational model called LaMDA, or “Language Model for Dialogue Applications,” at the company’s I/O

May 19, 2021

Google page experience update will come to desktop pages

Jeffrey Jose, a Google Product Manager, announced at Google I/O that while the Google page experience update is initially only going to be looking at

May 19, 2021
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