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February 9, 2021

Quest for more coverage: Making a case for larger exports from Google Search Console’s Coverage reporting

In 2018 Google revamped the Index Coverage report in Google Search Console. It was a huge improvement from the previous version, and SEOs around the

February 9, 2021

Google hiding addresses in local pack and should you write meta descriptions: Tuesday’s daily brief

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read

February 9, 2021

Google’s updated phrase match simplifies keywords and worries advertisers

Google’s recently announced updated treatment of phrase match to include broad match modifier (BMM) traffic is the latest in a series of changes its made

February 9, 2021

Microsoft Ads to replace Manual CPC with Enhanced CPC by end of April

Microsoft will transition all search, shopping, and Dynamic Search Ads campaigns that do not have automated bidding strategies to Enhanced CPC (eCPC) beginning in March.

February 9, 2021
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