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February 4, 2021

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General

Google expands phrase match to include broad match modifier traffic

Changes are coming to Google’s phrase match and broad match modifier keyword match types, the company announced Thursday. Phrase match will expand to include additional

February 4, 2021
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General

Google Ads Auto Applied Recommendations: Every setting, explained

Over the past few years, Google has expanded its suite of Auto-Applied Recommendations. These are AI-driven “improvements” to elements of the text and display ads

February 4, 2021

IAB Annual Leadership Meeting Unveils New Speakers from Adidas m/Six, Roku, Snap Inc., Triller, and More

Newly Confirmed Speakers include Evan Spiegel (Snap Inc.), Jeremi Gorman (Snap Inc.), Bonin Bough (Triller), Andre Pinard (Adidas), Scott Rosenberg (Roku), and Belinda J. Smith

February 4, 2021

Google will suspend merchant sites that show higher prices in the checkout

Google announced it will begin on April 6, 2021 to enforce its longstanding policy of requiring merchants to show the price of an item from

February 4, 2021
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