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April 28, 2020

Google Q1 earnings offer hope ad slump won’t be as bad as some expect

Google reported Q1 earnings this afternoon, beating analysts’ revenue expectations that were partly moderated by the COVID crisis. The company announced $41.16 billion in revenue

April 28, 2020

Up next on Live with Search Engine Land: Should you go all-in on brand marketing now?

On Friday, I will moderate our next Live with Search Engine Land discussion on brand vs. performance marketing during COVID-19. We’ll discuss whether marketers should

April 28, 2020

How working from home has thrown a wrench in campaign targeting [Video]

The ability to work from home is helping businesses stay in operation as the world continues to find ways to overcome COVID-19. For some businesses,

April 28, 2020
Social DYK google dominates organic 800x420 2
General

Did you know that 92% of U.S. organic visits are produced by Google?

Google reigns over organic search, we knew that. According to Merkle, in Q3 2019, Google produced 92% of total U.S. organic search visits (95% on

April 28, 2020
robots communicate small 1
General

Mixed Directives: A reminder that robots.txt files are handled by subdomain and protocol, including www/non-www and http/https [Case Study]

I have run into an interesting robots.txt situation several times over the years that can be tricky for site owners to figure out. After surfacing

April 28, 2020
Restaurant takeout vs. delivery 1
General

GMB usage declines, but poised to become more powerful post-coronavirus

Google My Business (GMB) is a core focus for local SEOs. It has also become the central locus of communication between businesses and consumers about

April 28, 2020
Businesses are Shuttering Across the Country 1
General

Destructive impact of coronavirus on SMBs greater than an ‘economic hurricane’

The roughly 30 million small businesses (SMBs) in the U.S. employ nearly 48% of all workers, according to the U.S. Small Business Administration. The bulk

April 28, 2020

SEL 20200428

The post SEL 20200428 appeared first on Search Engine Land. Source: IAB

April 28, 2020
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