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March 3, 2020

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General

Optimization score comes to Google Ads app

Google really wants you to be able to pay attention to optimization scores — wherever you are. The metric is now front and center in

March 3, 2020
Screen Shot 2020 03 02 at 10.27.12 PM 800x264 2
General

Fake and inaccurate reviews driving billions in ‘wasted’ consumer spending [Report]

American consumers said they wasted $125, on average, in 2019 due to inaccurate reviews, a new report finds. If we extrapolate that across the adult

March 3, 2020
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General

5 critical elements for local marketing success

U.S. businesses of all sizes are expected to spend $154.6 billion on local advertising in 2020. Local marketing growth is being driven by low unemployment

March 3, 2020

The Mandalorian’s guide to the search galaxy: Evolving from SEM lone wolf to company leader

“I work alone. I don’t trust droids.” – The Mandalorian Hollywood wants us to believe in the hero (or anti-hero) because we all know who

March 3, 2020

SEL 20200303

The post SEL 20200303 appeared first on Search Engine Land. Source: IAB

March 3, 2020
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