November 15, 2019

The media narrative has turned against big tech, and this is an example. Please visit Search Engine Land for the full article. Source: IAB

From optimizing for omnichannel ROI to dialing up in-store foot traffic, Google outlined key considerations for holiday campaigns at SMX East. Please visit Search Engine

Are small businesses not using email or digital advertising? The ‘Google Analytics for Local Businesses Study’ looked at 11K local businesses. Please visit Search Engine

Aleyda Solis and Chris Long share their approaches to using Schema to increase organic search visibility. Please visit Search Engine Land for the full article.

3 lanes, no limits. Check out the sessions coming to SMX West 2020! Please visit Search Engine Land for the full article. Source: IAB