The 2020 IAB Annual Meeting: IAB Introduces Project Rearc: “Urgent Need to Put Consumers at the Center of Everything We Do.”

Over 1,200 Top Media and Brand Executives meet to Harmonize Personalization, Privacy and Community NEW YORK and PALM DESERT, CA – February 10, 2020 – IAB, the digital media and marketing trade association, today called on the entire marketing-media ecosystem to “rearc” digital marketing to harmonize privacy, personalization, and community. Speaking to 1,200+ senior digital…