Case Study: How UGC increased organic traffic 228%

In the Quality Evaluator Guidelines, Google shares that high-quality informational content is original, accurate, comprehensive and should reflect expert consensus as appropriate.  The problem is: not all brands have the time, budget or strategy to create this quality of content. Or so they think.  Using UGC, we helped our nonprofit client publish more than two…

Find your PPC A-game in 2020

To successfully navigate the paid search landscape, marketers need to be proactive and learn how to get the best out of the right tools to stay on top of their PPC ‘A-game’ (A for automation). This guide addresses five top Google Ads challenges and offers solutions that will help you get better results and make…