How to use machine learning (if you can’t code) to help your keyword research
I have previously written about why keyword research isn’t dead. A key theme I continually make is that keyword categorization is incredibly important in order
I have previously written about why keyword research isn’t dead. A key theme I continually make is that keyword categorization is incredibly important in order
Everyone knows there’s more than one decision-maker in a complex B2B sale. But too often, companies don’t have insights into what the broader buying group
Over time, Google Maps and Google My Business have increasingly encroached on Yelp’s core value proposition: local business search and reviews. And Yelp has tried
Google is experimenting with public search profile cards for individuals that would appear alongside regular search results, Android Police first reported on Thursday. The test
As of Sunday, Mar. 1, Google is treating the nofollow link attribute as a hint, rather than a directive, for crawling and indexing purposes. Google
Google Developers announced a new official Google Lighthouse Firefox extension Wednesday. Google’s Lighthouse is an open source software (OSS) project with a few different integration
The post SEL 20200228 appeared first on Search Engine Land. Source: IAB
Yotpo has partnered with Bazaarvoice to syndicate reviews through the latter’s network, which includes nearly 2,000 global retail sites and reaches more than a billion
The “New NewFronts” will Showcase Eight Days of Groundbreaking Digital Content, Advertising Opportunities, & Education NEW YORK, NY (February 27, 2020) –This year’s IAB NewFronts
The post SEL 20200227 appeared first on Search Engine Land. Source: IAB
Google is sending out notices via Google Search Console with “mobile-first indexing issues detected” alerts. In those emails it communicates the issues Google has when
Tired of manually weeding through placement reports to exclude inappropriate websites and apps from your display campaigns? So was Dave Rigotti. He’s built a tool
If you’re looking to gather leads for your business, you need to have a landing-page strategy. To see the greatest return on their investment, businesses
At Google I/O last year, Google announced 3D images with augmented reality in search. Google even posted live examples of this last year. But now
Modern-day digital marketers are expected to be skilled in a variety of areas, including analytics, copywriting, creative direction, sales, digital media, and more. But unless
The post SEL 20200226 appeared first on Search Engine Land. Source: IAB
On February 25th, IAB submitted comments to the California Office of the Attorney General (AG) in response to the AG’s proposed California Consumer Privacy Act
A “Made in USA” label accompanied by a flag icon appears to be the latest automated ad extension test by Microsoft Advertising. Where it’s showing.
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