SEL 20200429
The post SEL 20200429 appeared first on Search Engine Land. Source: IAB
The post SEL 20200429 appeared first on Search Engine Land. Source: IAB
Google reported Q1 earnings this afternoon, beating analysts’ revenue expectations that were partly moderated by the COVID crisis. The company announced $41.16 billion in revenue
On Friday, I will moderate our next Live with Search Engine Land discussion on brand vs. performance marketing during COVID-19. We’ll discuss whether marketers should
The ability to work from home is helping businesses stay in operation as the world continues to find ways to overcome COVID-19. For some businesses,
Google reigns over organic search, we knew that. According to Merkle, in Q3 2019, Google produced 92% of total U.S. organic search visits (95% on
I have run into an interesting robots.txt situation several times over the years that can be tricky for site owners to figure out. After surfacing
Google My Business (GMB) is a core focus for local SEOs. It has also become the central locus of communication between businesses and consumers about
The roughly 30 million small businesses (SMBs) in the U.S. employ nearly 48% of all workers, according to the U.S. Small Business Administration. The bulk
The post SEL 20200428 appeared first on Search Engine Land. Source: IAB
Cookie-based experiments are now available on Microsoft Advertising, the company announced Monday. If this option is selected, customers will only be shown ads from either
Things happen. People react accordingly. That’s why brands must be ready to quickly shift their marketing tactics. Snow in the forecast? A hardware store should
“Everybody was a little bit turned off by the idea of doing it,” Michelle Morgan, director of client services at Clix Marketing, said of one
Cloistered consumers emerging from their homes over the next couple of months are likely to find a retail landscape forever changed, with fewer department stores
Google’s new free version of Google Shopping is now rolling out. A Google spokesperson has confirmed with Search Engine Land that this has begun to
The post SEL 20200424 appeared first on Search Engine Land. Source: IAB
Google announced that marketers can now add website links to Call Ads. The idea is to give consumers another way to contact and engage with
There is a continuous need for better targeting and personalization. But how do we scale for the future and manage the unexpected? Join Adobe and
“Normally in an office environment, you’ve got a long sales cycle — it takes forever to get through all the stakeholders and everyone’s busy with
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