3 ways digital marketing agencies will change due to COVID-19
If you own an agency, or are with an agency, you are probably wondering how things will change due to COVID-19. I’ve spent a good
If you own an agency, or are with an agency, you are probably wondering how things will change due to COVID-19. I’ve spent a good
Project and resource management has never been more critical than it is during this challenging business environment. Finding ways to collaborate, plan and prioritize is
As people following the stay-at-home requests, we’re seeing an increase in searches. We want to provide regularly updated insights and trends specific to different verticals
The disruption caused by the COVID-19 pandemic offered an unprecedented window into how search behavior can affect rankings. “Outside of the core updates, you haven’t
Amazon’s advertising business grew roughly 44% in the first quarter. Click to enlarge. Amazon still keeps its ad business in an “Other” line item in
The post SEL 20200501 appeared first on Search Engine Land. Source: IAB
Should marketers be investing in top-of-funnel campaigns or performance advertising right now? That question is being hotly debated in a lot of places, including major
“We experienced a significant reduction in the demand for advertising, as well as a related decline in the pricing of our ads, over the last
“One thing I can say is a true trend when we look across clients who are doing really well versus [those that are] struggling right
While Microsoft said the coronavirus pandemic had minimal impact on total net revenue in the third quarter of fiscal year 2020, its ad businesses saw
April 29, 2020 – Americans coping with the coronavirus are reporting changes in their lives occurring in days that previously took months or years, a wide-ranging
The post SEL 20200430 appeared first on Search Engine Land. Source: IAB
Last year, Google says it took down 2.7 billion so-called bad ads for violating the company’s ad policies, according to its annual report released Thursday.
Just like Google’s earnings yesterday, Facebook reported a pretty decent quarter marred by “a steep decrease in advertising revenue in March.” However April has reportedly
The COVID-19 crisis has cast a shadow over all interactions, including communications between businesses and their customers. While business goals should always be kept in
Facebook is expanding its test of in-stream ads in Facebook Live to more verticals, including “pre-vetted entertainment, news and sports partners,” the company announced this
Insight. Inspiration. Transformation. Embracing Change in a New World. Major changes, we’re eternally reminded, don’t happen overnight. Except, of course, when they do. We are
Study of the Coronavirus’ Impact by the USC Center for the Digital Future and IAB Finds Rapid Life Changes and Concerns — As Well as
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