Why machine learning and understanding searcher intent is so important to search
Search is not simply about keyword density and the number of links to a specific page, it is much more complex now. In our interview
Search is not simply about keyword density and the number of links to a specific page, it is much more complex now. In our interview
Yelp introduced “Request a Quote” business messaging in 2016. In the interim, the company added capabilities and is now reintroducing it as a more full-featured
Google announced that Search Console has been upgraded to support reporting on issues around AMP and signed exchanges. Signed exchanges (SXG) can be used with
Google and Mozilla’s Firefox need one another. That was recently reaffirmed in the decision to extend their 2017 search partnership, which was set to expire
Google has added three new features to Performance Planner, its ad campaign forecasting tool, the company announced Monday. Performance Planner can now account for conversion
The last interview I did at SMX West last February was with Patrick Stox. Patrick is a long time speaker at the SMX conference, he
After being under the radar for a couple of months, Google has confirmed the new Google Search Console Insights. Search Console Insights is a new
This year has been one of the most uncertain and capricious years ever for eCommerce. As businesses look to recover from the early effects of
The post SEL 20200817 appeared first on Search Engine Land. Source: IAB
Facebook wants to help small businesses (SMBs) survive the COVID crisis — and make money. A few months ago, the company announced $100M in cash
The post SEL 20200814 appeared first on Search Engine Land. Source: IAB
Establishing a presence for your local business in Google’s — and Bing’s — search results enables potential customers to learn about your products, services and
After a few weeks of testing, Google has officially launched new flight search and travel search features to help those who are traveling during the
Google announced it has added a feature to Google Search to help searchers find live sports games and live TV shows. Google has had TV
Until now, local businesses or their agencies had to use the Google My Business (GMB) site or mobile app to update business information. But the
The post SEL 20200813 appeared first on Search Engine Land. Source: IAB
When people hear the phrase “local business” they tend to think of mom and pop stores. But national brands like Chipotle, Anytime Fitness, Home Depot,
How to evaluate a site for “quality” is the most misunderstood concept in SEO. As a result, you may be leaving sites out of your
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