Video: Aja Frost of Hubspot on the power of content structure in search rankings
Want to learn more about the power of content in SEO? Watch this interview. Please visit Search Engine Land for the full article. Source: IAB
DetailsSearch Marketing Expo is next week. Will I see you there?
Join us November 13-14 in NYC for a firehose of search marketing content and unparalleled training with the pros! Please visit Search Engine Land for the full article. Source: IAB
DetailsSenate bill seeks to compel tech giants to offer ‘unfiltered’ versions of their content
The ‘Filter Bubble Transparency Act’ would apply to websites and mobile apps. Please visit Search Engine Land for the full article. Source: IAB
DetailsCould Chrome’s targetText functionality have uses beyond Featured Snippets on desktop?
It may not improve SEO, but targetText’s ability to highlight text on a web page has potential for other use-cases. Please visit Search Engine Land for the full article. Source: IAB
DetailsFAQ: All about the BERT algorithm in Google search
What it is, how it works and what it means for search. Please visit Search Engine Land for the full article. Source: IAB
DetailsA deep dive into BERT: How BERT launched a rocket into natural language understanding
Get the full backstory of the algorithm’s evolution and how BERT has improved human language understanding for machines. Please visit Search Engine Land for the full article. Source: IAB
Details5 tips and trends from Google Webmaster Conference
The Google Webmaster Conference was filled with fun information. Here are the more important topics covered. Please visit Search Engine Land for the full article. Source: IAB
DetailsWhy the University of Arizona changed its abbreviation for SEO
Will “UArizona” distinguish it from competitors and other well-known brands in search results if people still search “UA”? Please visit Search Engine Land for the full article. Source: IAB
DetailsBing introduces penalty for ‘inorganic site structure’ violations
It includes penalties for subdomain leasing, doorway content and sites involved in private blog networks. Please visit Search Engine Land for the full article. Source: IAB
DetailsTell your brand’s story through video ad sequencing
SMX East speaker Brooke Osmundson explains how brands can use a series of videos – in a specific sequence you define – to engage audience on YouTube. Please visit Search Engine Land for the full article. Source: IAB
DetailsGoogle News app lets users access content in two languages
Personalization preferences are maintained across both languages. Please visit Search Engine Land for the full article. Source: IAB
DetailsGoogle Search Console begins rolling out Speed report
Check out your new Speed report under the Enhancements tab within Google Search Console. Please visit Search Engine Land for the full article. Source: IAB
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